Analyst: Nintendo “positioned perfectly” to capitalize on second-screen trend
EEDAR analyst, Jesse Divnich, recently sat down for an interview with EDGE magazine to discuss Nintendo and the Wii U. He acknowledges Nintendo’s proclivity in “going against the grain” with their consoles and believes that this could once again work in the company’s favor concerning the Wii U. Here’s what he had to say:
Nintendo always went against the grain. It’s risky for publishers to jump on revolutionary technology from day one and this puts tremendous pressure on the firstparty studios to lead the charge. With Wii U, a few key firstparty titles were delayed, and without them consumers are still on the fence about the console.
Nintendo has yet to release its major firstparty titles on the platform. Consumers are waiting for that killer Wii U game before making their decision on whether or not to enter the ecosystem. Right now, the battle in the living room is for the second-screen experience and Nintendo is positioned perfectly to capitalise on this trend. I think it may be fair to give Nintendo through the holiday to see if the current lineup can raise awareness and sales.
I agree with Mr. Divnich; this holiday season could really boost sales of the Wii U, thanks to heavy-hitters like Mario Kart and Wind Waker HD. Quite frankly, I think this Christmas is “Nintendo’s to lose.” Sure, Microsoft and Sony’s newest boxes will be on store shelves as well, but how will their launch lineup fair against a new 3D Mario or Metroid U? You get what I’m trying to say, it all comes down to the software people want to play this holiday.
What say you? Do you agree or disagree with Mr. Divnich? Is the Wii U set to dominate this holiday or is that just lofty thinking? Is the “second-screen experience” set to become standard in all living rooms? Let us know below!