Nintendo hopes to target new audiences with The Wonderful 101
Nintendo UK has stated that it hopes an entirely new audience will be drawn in with The Wonderful 101 and not just hardcore Nintendo fans. Product manager Danielle Robinson believes that the game isn’t specifically a niche title and that it could appeal to a broader audience. Of course, the broad appeal of a game to more than just Nintendo fans is exactly what Nintendo needs at this point, especially in the UK where Wii U adoption has been abysmally low compared to the rest of the world.
“It’s not a niche game and so it has the potential to transcend to a wider audience, which I think is an opportunity for both console and the game brand.”
If you’re eager to try out The Wonderful 101 for yourself, there is currently a demo available on the eShop for download.