Nintendo of America is seeking to improve their performance on social media by tailoring content to fans.
Nintendo's official website updates the pricing of Kirby and the Rainbow Curse to show it will have a budget price.
Nintendo of America has set up a Tumblr for Splatoon fans to follow development of the game.
Amiibo waves scheduled to be released next year have nearly sold out across several retailers, including Nintendo's own UK store.
Nintendo of America confirms that some sold out amiibo characters may return in the future, so breathe easy collectors.
According to a Nintendo of America representative, amiibo will continue to be available and Nintendo is not stopping production of any model.
Nintendo will be expanding its marketing efforts across 16 malls this holiday season with playable Wii U and 3DS games at all.
Nintendo of America has announced there will be a Treehouse livestream on September 12.
Reggie has delivered on his ice bucket challenge, bringing several members of the Nintendo of America team along with him.
Dan Adelman has announced that he is leaving Nintendo of America.
Nintendo of America announced the NES Remix retail bundle during its Comic-Con stream.
Nintendo of America has announced it will stream the character unveiling on Monday.
Vice president of marketing Scott Moffitt says Nintendo is confident Wii U is a platform developers want to publish their games on.
Dan Adelman talks about cross-buy on Nintendo platforms, stating the company is considering it but nothing is official.
Nintendo of America has confirmed that there will be no Ambassador program for Wii U early adopters.
Nintendo of America's Charlie Scibetta explains why Nintendo is still a hardware company.
Nintendo of America reassures fans that we'll see more info on Smash Bros, Mario Kart and the new 3D Mario game before E3 in...